BAT Radio



The pandemic has prevented us from going to the office. People work from home and decentralized from different locations.
Connecting with each other and co-workers has never been more important.
Music connects people. That’s why we've introduced BAT radio.
During 14 weeks, the livestream platform brought joy, feelgood and fun to the Bacardi employees in Europe & Oceania through interviews, games and music.
Together with Bacardi, we've created a tailor-made concept for their company and needs to stream a weekly 2 hour radioshow for their 2.000 employees.